All I want For Christmas, in MyTOWN
With Christmas right around the corner, MyTOWN Shopping Center (MyTOWN) unveiled its heartwarming holiday campaign, ‘All I Want for Christmas,’ earlier this month, to convey the spirit of Christmas, and the joy of giving and receiving.
Its 2023 campaign marks the biggest one yet, sporting a collaboration with Plain Paper Lab, a Hong Kong IP Illustrator to create and introduce MyTOWNKL’s newest mascot, Polly the Parrot. Polly is an extension of the original animation ideation of Sylbaak Hill, which encourages the discovery of culture and highlights the significance of living in harmony.
All I Want for Christmas, in MyTOWN
MyTOWN Shopping Center’s General Manager, Mohd Azhan Che Mat said, “We believe in the power of bringing people together through shared moments of happiness. All I Want for Christmas is a heartwarming endeavor to create a sense of togetherness and make this holiday season special for everyone.”
MyTOWN shoppers can immerse themselves in the spirit of Christmas with a line-up of activities around the shopping center until Christmas Day.
| Date | Time | Location |
| Meet Santa & Grinch | ||
| 9 – 25 Dec 2023 (Weekends) | 3.00 p.m.
4.30 p.m. 6.00 p.m. |
Central Town & Notty Corner, Level G |
| The Celebration of Joy Parade | ||
| 9 – 25 Dec 2023 (Weekends) | 3.30 p.m. | Central Town, Level G |
| The Magical Snowfall Parade | ||
| 9 – 25 Dec 2023 (Weekends) | 7.30 p.m. | Town Park, Level G |
| Meet Polly, the Mascot | ||
| 16 – 25 Dec 2023 (Weekends) | 2.30 p.m.
4.00 p.m. 5.30 p.m. |
Central Town, Level G |
| Singles’ Market | ||
| 21 – 25 Dec 2023 (Weekends) | 11.00 a.m. | Town Park, Level G |
| LOG Team Christmas Choir | ||
| 23 Dec 2023 | 2.30 p.m. | Central Town, Level G |
| The Beat of Christmas | ||
| 23 – 25 Dec 2023 | 4.30 p.m. | Central Town, Level G |
| Christmas Eve Countdown Celebration | ||
| 24 Dec 2023 | 8.00 p.m. | Town Park, Level G |
| Naughty or Nice | ||
| 25 Dec 2023 | 3.00 p.m. | Central Town & Notty Corner, Level G |
Moving into the new year, renowned brands such as JD Sports, Coffee Bean & Tea Leaf, Baby Cami Sushi, and Famous Amos are expected to be opening their doors to broaden their shopping selection for shoppers. Additionally, MyTOWNKL has revamped its old project office to be an International General Certificate of Secondary Education (IGCSE) certified private primary, and secondary school, operated by Ideas Academy, aimed to open in April 2024.
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