The ELIE™ portable speaker series and MIX™ headphones from Fender Audio.
Fender Audio®, the consumer electronics brand owned by Fender Musical Instruments Corporation (FMIC) and operated under license by Riffsound Pte. Ltd., officially enters the Malaysian market in January 2026 with the launch of two flagship products, the ELIE™ portable speaker series and MIX™ headphones. Unveiled at CES 2026 and recognized with multiple Best of CES honors, these releases mark Fender Audio’s debut in the premium personal audio category, delivering precision-engineered products built for modern listening.
ELIE™ 12 from The ELIE™ (Extremely Loud Infinitely Expressive) portable Bluetooth® speaker series.
The ELIE™ (Extremely Loud Infinitely Expressive) portable Bluetooth® speaker series redefines what compact audio can achieve by combining refined industrial design with advanced acoustic engineering. Available in two configurations, E6 and E12, each speaker features integrated subwoofers and a groundbreaking Waves SOC implementation, the first of its kind globally. This innovation enables commanding, distortion-free sound across an expansive dynamic range, redefining how Digital Signal Processors (DSPs) and System on a Chip (SOC) technology operate within speaker architecture. The result is exceptional volume, acoustic accuracy, and power efficiency that surpasses other portable speakers in the same class.
Designed to meet diverse lifestyle needs, ELIE™ speakers extend far beyond conventional music playback. Engineered for seamless use at home or on the move, each unit supports up to four simultaneous audio channels with minimal latency, allowing users to blend multiple sound sources effortlessly. Users can connect a Bluetooth device such as a smartphone or wireless microphone, incorporate a wired input via XLR or 1/4-inch cable, and add two additional wireless channels through compatible Fender Audio accessories. ELIE™ speakers can be configured in stereo mode for true left-right channel separation or synchronized in multi-mode to deliver cohesive sound across an entire space.
The MIX™ headphones from Fender Audio.
The MIX™ headphones introduce a new standard in contemporary music-lifestyle audio through a fully modular architecture that evolves with users’ sound preferences, visual identity, and daily routines. Paired with the FWD Tx USB-C transmitter, MIX™ supports lossless (LHDC-V), low-latency (LC3), and Auracast™ transmission, ensuring high-performance wireless compatibility across virtually any device. Powered by highly efficient 40mm graphene drivers, hybrid Active Noise Cancellation, dual microphones with Environmental Noise Cancellation, and both wired and wireless playback modes, MIX™ delivers clarity, authority, and precision in every listening environment. With up to 100 hours of battery life and modular components designed for long-term replacement, MIX™ is built for listeners who expect more than playback; they expect performance without limits.
This collaboration sees Riffsound design and manufacture a dedicated line of Fender Audio products that combine contemporary aesthetics, sophisticated engineering, and premium sound quality for everyday experiences. Following its international debut at CES 2026, Fender Audio brings the ELIE™ Portable Speaker Series and MIX™ Headphones to Malaysia, offering consumers the opportunity to experience its next-generation personal audio ecosystem firsthand.
“Fender Audio represents our commitment to building products that bring exceptional sound and intelligent design to everyday life. It was built to carry Fender’s sonic legacy into the future of listening,” said Mah Chernwei, CEO of Riffsound. “ELIE and MIX are built for how people listen today — portable, flexible, and deeply personal. With ELIE and MIX, we’re bringing that same craftsmanship and tonal excellence to personal and portable audio, making iconic sound more accessible than ever.”
For more details, visit fenderaudio.com.
