ABPBH 37 WRAPS UP AS MALAYSIA’S DEFINITIVE BAROMETER OF POPULAR CULTURE

by Zaaheda Farahin
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Most Popular Star of Anugerah Bintang Popular Berita Harian 37, Ernie Zakri.

The 37th edition of Anugerah Bintang Popular Berita Harian (ABPBH 37) reaffirmed its position as Malaysia’s longest-running and most influential fan-voted awards platform, bringing a months-long public voting campaign to a decisive close at Premiera Hotel Kuala Lumpur.

First introduced in 1987, ABPBH has evolved from a modest popularity contest into a nationwide cultural benchmark, measuring not only visibility but sustained relevance and audience connection across Malaysia’s creative industries. Since its transition to a fully digital voting system in 2017, the platform has reflected changing consumption patterns, with fan mobilization increasingly driven by online engagement and streaming ecosystems.

This year’s theme, “SATU Keunggulan” (One Excellence), underscored ABPBH’s singular status in the local awards landscape. Framed around unity, creative excellence, and national pride, the theme positioned ABPBH 37 as both a celebration of artistic achievement and a reflection of Malaysia’s evolving entertainment economy.

Most Popular Film Actor, Fattah Amin.

ABPBH 37 featured 16 main award categories spanning music, film, television, radio, and comedy, alongside five Tonton Extra Most Popular categories designed to capture viral momentum and audience behavior in the digital age. The coveted Anugerah Bintang Paling Popular BH 37 was awarded to the artiste with the highest combined score, determined by 70 percent public votes and 30 percent professional jury evaluation.

Voting was conducted in two rounds, narrowing nominees from Top 20 to Top 10 per category, with engagement further amplified through Tonton subscription-based bonus voting. The model reinforced ABPBH’s role as a live case study in fan economy dynamics, where popularity is shaped by consistency, visibility, and sustained audience loyalty.

Most Popular New Male Artist, Jazmy Juma.

Broadcast live on TV3 and streamed on Tonton, with red carpet coverage across digital platforms, ABPBH 37 once again demonstrated its ability to bridge traditional broadcast reach with digital-first engagement. More than an awards night, the event served as a pulse check on Malaysia’s creative landscape—highlighting which artistes continue to resonate, mobilize, and remain culturally relevant.

As ABPBH enters its next chapter, the 37th edition stands as a clear reminder: in an era of fragmented attention and rapid content cycles, fan-driven recognition remains one of the most powerful indicators of lasting influence.

Most Popular Film Actress, Sweet Qismina and Most Popular Supporting Film Actor, Adam Lee.

ABPBH 37 List of Winners

  • Most Popular New Male Artist: Jazmy Juma

  • Most Popular New Female Artist: Umai Umairah

  • Most Popular Male Singer: Hael Husaini

  • Most Popular Female Singer: Ernie Zakri

  • Most Popular Film Actor: Fattah Amin

  • Most Popular Film Actress: Sweet Qismina

  • Most Popular Supporting Film Actor: Adam Lee

  • Most Popular Supporting Film Actress: Heliza Helmi

  • Most Popular TV Actor: Zahirul Adzim

  • Most Popular TV Actress: Emma Maembong

  • Most Popular Supporting TV Actor: Nazim Othman

  • Most Popular Supporting TV Actress: Raja Azura

  • Most Popular Radio Presenter: Haiza

  • Most Popular TV Host: Fiza Sabjahan

  • Most Popular Comedian: Joey Daud

  • Most Popular TV Host: Fiza Sabjahan|

  • Most Popular Collaboration / Duo / Group Artist: KRU

  • Most Popular Star of Anugerah Bintang Popular Berita Harian 37: Ernie Zakri

For more details, visit www.abpbh.com.my

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