SKECHERS MAKES IT DEBUT ON THE RUNWAY AT KUALA LUMPUR FASHION WEEK 2024

by Iqmal Daniel
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Models runway with Skechers product at KLFW

Skechers, the Comfort Technology Company and a global leader in lifestyle and performance footwear, has made a show-stopping debut at Kuala Lumpur Fashion Week (KLFW) 2024, presenting its highly-anticipated The UNO Fall/Winter 2024 collection. This first-ever participation marked a significant milestone for Skechers, captivating industry insiders and fashion enthusiasts with a dazzling display of style, innovation, and comfort.

In addition to the UNO Fall/Winter 2024 collection, guests were also treated to a sneak peek of the upcoming Fall/Winter 2024 footwear of other popular Skechers lines, including Skechers D’Lites, Skechers Classic Court, and Skechers Viper Court, as well as the Fall/Winter 2024 apparel collection which included hot trending styles such as campuscore and tenniscore vibes, and modern, edgy high-performance looks. 

Skechers exhibition at KLFW

Held at the city’s iconic shopping destination, Suria KLCC, the unique purpose-built show venue was packed to the brim with over 500 guests in attendance, comprising members of the media, fashion personalities, social media influencers, Skechers’ VIPs and esteemed partners. 

Produced by one of Malaysia’s renowned stylists and creative directors, Min Luna, the show opened with an electrifying performance by three of Malaysia’s top music personalities – radio DJ, Ili Ruzana (@helloitsili), singer/songwriter, Alex Ungku (@alexungku) and DJ/music producer, Azfar Jamili (@afaro_), setting the tone for an exciting and dynamic presentation.

One of the new product in the UNOs collection

The Skechers UNO collection will be available from 1 September 2024 at Skechers stores across Malaysia. For more information, please visit https://www.skechers.com.my/ or follow skechers on social media platforms @skechersmalaysia

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