by Lisa Heykal
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Malaysia’s premier parent platform under Nuren Group, celebrated over 100 exceptional brands at the Motherhood Choice Awards 2023 at Park Royal Collection Kuala Lumpur on 19 September 2023, with Castle Kitjhen as the door gift sponsor and BloomThis as the supporting sponsor. Once again, the awards ceremony, designed to honor the safest and most innovative mother and baby brands returns, reaffirming its continued significance within the vibrant ecosystem of the parenting community. 

The awards featured nominations across various categories including baby care, children’s education, family, and other brands that have made a significant contribution in supporting mothers and women throughout the journey of motherhood. The voting took over a month from March to April 2023, had a participating number of 7,000 voters from across the nation, casting their votes on the most trusted and beloved brands.

Motherhood Choice Awards 2023 proudly saw brands such as Park Royal Collection Kuala Lumpur, Zinus, LG PuriCare, CK Bidan, MOlfix Malaysia, Fiffy, Bmama, and several more win top brands of the year. The winning brands alongside the nominees, have made a profound and transformative contribution to the world of motherhood and parenting, offering valuable products and services that are tailored to the distinctive needs and obstacles encountered in raising children. 

“Being a parent is an incredible journey filled with challenges, demanding unwavering commitment and a constant stream of decisions for your child’s well being. In Malaysia’s vibrant parenting ecosystem, where there’s no instruction manual, trusted resources and innovative products play a crucial role in smoothing the path. It’s heartening to see dedicated brands committed to supporting parents and making this journey more enriching.” said Petrina Goh, Co-Founder and CEO of Nuren Group.

Amongst the esteemed guestlist, famous celebrity couple Awal Ashaari and Scha Alyahya were also in attendance as they were proudly presented with the Super Parents Recognition Award for their significant contributions to Motherhood’s parenting community. When it comes to parenting, they have managed to set a stellar example for other parents, emphasizing the importance of nurturing a child’s well-being as much as one can.

The awards hosted over 300 guests, including brand representatives from diverse industries, Supermum influencers, media partners, and partners of Nuren Group. Not only did the event celebrate the outstanding achievements but also became a networking environment offering attendees opportunities to connect and collaborate with a larger ecosystem. 

Motherhood is dedicated to providing essential support, resources, and a nurturing community for parents. By uniting experts, parents, and caregivers through their journey, motherhood hopes to foster the exchange of insight to cultivate a more robust and supportive ecosystem for all parents from all walks of life. 

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