KFC & PIZZA HUT MALAYSIA’S QSR TRADING SDN BHD LAUNCHES ‘ARONA’ STICK NOODLES FOR THE MALAYSIAN MARKET, PROMOTING HEALTH AND VERSATILITY

by Adam Ham
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QSR Trading Sdn Bhd (QSRT), the marketing and trading arm of QSR Brands of which are the driving force behind KFC and Pizza Hut Malaysia have recently launched their latest dried stick noodles, a convenient and utterly delicious option for all noodle lovers. QSR Trading, an established distributor of frozen chicken-based products under the “AYAMAS” brand, also handles other popular household food brands such as LIFE, AYAMAS KITCHEN, FATBOI, AMY, BAKERS’ STREET, KEWPIE, DIVELLA and LACTIMA nationwide.

In this juncture, QSR recently introduced ‘ARONA’, an air-dried stick noodles, which is made from high grade imported wheat and 100% natural & vegetarian ingredients (with a soft, springy and chewy texture similar to the quality of a Japanese Ramen). These noodles are easy to prepare and perfectly complement to a variety of cooking styles, from stir fried conditions to a vast array of savory soups.

The ARONA stick noodles offer ease and convenience to all noodle lovers, as it is quick and simple for anyone to prepare their favorite noodle dish with it. Those with a busy lifestyle will certainly enjoy its short 4-5 mins cooking time. With a shelf life of 18 months, the noodles can be stocked up and enjoyed anytime at your convenience. “We here at QSRT understand that with the ongoing pandemic, our customers always endeavor to cook and eat more healthier in times like these. We hope the ARONA noodles is perfect for hassle free meals and gives a healthier alternative to cook at home with ease,” said Chan Chong Thye, General Manager, QSR Trading Sdn Bhd.

“The ARONA noodles are of quality, made from high grade, imported wheat with only natural ingredients, using the latest technology and equipment to ensure 100% safe and customer satisfaction,” Mr. Chan added. It is also fast and easy to prepare the noodles – first, boil the noodles in boiling water for about 4-5 minutes, then rinse in cold water. The noodles are versatile and can be prepared in many ways,

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