As Malaysia Day approaches, PUMA is excited to announce a heartfelt initiative celebrating the grand opening of the largest PUMA store in Southeast Asia at Sunway Pyramid. In the spirit of unity and community, PUMA presents the PUMAthon 3D Running Track—an immersive experience designed to unite Malaysians for a meaningful cause.
Starting September 7th, PUMA invites everyone to experience the PUMAthon, an interactive 3D running track within the flagship store. Each step taken on this vibrant track contributes to a shared goal. For every 100 meters run by a participant, PUMA will donate RM10 to Care2Run, a nonprofit organization focused on empowering differently-abled youth and underserved communities through adaptive sports programs.
In celebration of Malaysia Day, PUMA will commence the campaign with a generous initial donation of RM20,000. As participants run, they will see the total donation amount increase, representing the strength of community efforts. This initiative, part of the #ForeverBersama campaign, highlights PUMA’s dedication to promoting community growth and inclusivity.
Participants will also have the chance to track their times on a live leaderboard, with the fastest runner at the campaign’s conclusion winning a brand-new pair of PUMA Deviate Nitro Elite 3 shoes, valued at RM929, along with other PUMA running merchandise.
“‘Forever Bersama’ means ‘Forever Together,’ and this campaign truly embodies that sentiment,” said Steven Tan, Country Manager for PUMA Malaysia. “By participating in this activation, Malaysians engage in a fun and active experience while contributing to a larger purpose. Each run adds to our collective contribution, highlighting the impact of coming together for a common cause.”
The PUMAthon activation will run throughout September.
The PUMAthon activation will take place throughout September. Stay updated on PUMA’s latest events by following them on Instagram at https://www.instagram.com/puma.malaysia.