Haier, a global home appliance and consumer electronics brand today introduced nine new products designed with the ‘Smart Living’ philosophy. Across five distinct categories, set to redefine the living experience for Malaysians by delivering enhanced enjoyment, superior quality, and more convenience.
State-of-the-art refrigerators, advanced washing machines, dryers, TVs, kitchen hoods and hobs as well as water heaters, at HOMEDEC 2023 were unveiled as the latest product innovations by Haier.
Fan Jing, Managing Director of Haier Malaysia said, “Haier has been evolving in step with our customers to meet their changing lifestyle needs for almost four decades. We are always looking for ways to enhance our customers’ quality of life through innovative, high-quality products that provide both comfort and convenience. The ‘Smart Living’ philosophy embodied in our DNA drives the customer-centricity focus of everything we do. We are very excited to expand our product range to elevate the standard of living for all.”
Among the new products, they showed the Refrigerator for Safe, Fresher Food, the Haier HRF-689SI(GE) incorporates state-of-the-art technology for fresher and higher quality food storage. It is fully equipped with all the necessary tools to prevent unwanted odors, and bacterial growth and to not absorb flavors between foods. It is perfect for large households and is priced at RM33,789 and available on pre-order.
Other than that, the new HW150 Washing Machines with Super Drums were designed for families as it is the newest front-load washing machine that has a 15kg capacity. The HW150-BP14986ES8 has a 601mm diameter Super XL Drum that fits in bulky items such as king-sized duvets perfectly. Not only do they take cleanliness to another level, but they are equipped with a cutting-edge hygiene care system. They also have a washing machine with a capacity of 12kg called HW120-BP14959S8 with similar functions. The HW150-BP14986ES8 and HW120-BP14959S8 are priced at RM3,999 and RM3,499 respectively. The HW120-BP14959S8 is available via pre-order.
There were many more smart living products such as dryers, TVs, Ventilation, Water Heaters, etc available to be bought including promotional prices and more. In conjunction with the launch of the new HAIER products along with the participation in HOMEDEC 2023, HAIER Malaysia will be rewarding customers who purchase selected household appliances with savings of up to 50%, Touch ‘n Go e-wallet credit worth up to RM400 and a variety of gifts including Sony PlayStation 5.
