opening ceremony with YB Datuk Phoong Jin Zhe
Returning for its second edition from 2 – 4 July at MITEC Kuala Lumpur, the Food & Drinks Malaysia by SIAL Network 2024 (FDM 2024) once again proved itself as a pivotal event for the food industry. Providing a global platform for business owners, industry leaders, and innovators to showcase and discover groundbreaking products and technologies.
The launch ceremony was officiated by YB Datuk Chan Foong Hin, Deputy Minister of Plantation & Commodities, accompanied by YB Datuk Phoong Jin Zhe, Sabah State Minister of Industrial Development & Entrepreneurship.
With the theme of ‘Inspire Food Business’, this year’s FDM not only inspired ideas but also actively drove and accelerated innovation and collaboration within the industry. Salon International de l’alimentation Network, commonly known by its French acronym SIAL (pronounced as sai-uhl) Network, is a key brand under the French company, Comexposium, one of the leading event organizers worldwide.
Trade fairs like FDM drive innovation in the food industry by serving as a hub for the latest trends, market insights, and industry intelligence. Henri Tan, Director of Comexposium Asia Pacific, explained that Food & Drinks Malaysia by SIAL is intended to be a catalyst for local and regional entrepreneurs and startups to play a greater role in the global food markets.
The SIAL Network is known as ‘The Global Food Marketplace’, connecting and facilitating business within the international food community. Reflecting on SIAL’s 60th anniversary this year.
Nicolas Trantesaux, Managing Director of SIAL Network
Nicolas Trentesaux, Managing Director of SIAL Network said, “The second edition of FDM by SIAL embodies our theme ‘Inspire Food Business. As we celebrate 60 years, the event in Malaysia showcases diverse exhibitors and innovative products, setting a new industry benchmark. It’s inspiring to witness the collaboration and advancements spurred by this global platform.”
“Next year, we are excited to introduce the prestigious SIAL Innovation Awards to Malaysia, further driving food innovation and excellence in the region,” he added.
For those interested in partnering or participating in the third edition planned for 2025, or learn more about the SIAL Innovation Award, kindly contact marketing@fooddrinksmalaysia.com.
Stay updated with FDM’s latest news and developments at www.fooddrinksmalaysia.com, or follow them on social media @FDMbysial (Facebook, Instagram, Linkedln) and TikTok @fdm_fooddrinksmalaysia.
