Group photo with all of the award winner
Cheers and excitement filled the air as The World Brands Foundation (TWBF) hosted the 19th annual The BrandLaureate BestBrands Awards 2024 and the return of the highly anticipated, The BrandLaureate SMEs BestBrands Awards 2024. The momentous event brought together an impressive assembly of representatives from multinational companies (MNCs), public-listed companies (PLCs), government-linked corporations (GLCs), large corporations (LCs), as well as small-medium enterprises (SMEs) from across a spectrum of business excellence.
Held at The Majestic Hotel, Kuala Lumpur, the twofold ceremony was an evening dedicated to the celebration of fortitude, unity, and the communal spirit of perseverance.
As the signature event of The World Brands Foundation, The BrandLaureate BestBrands Awards 2024 continued in its steadfast mission to spotlight visionary leadership and corporate integrity, recognizing organizations that have set new benchmarks in their fields. Concurrently, The BrandLaureate SMEs BestBrands Awards 2024 highlighted the crucial role of small and medium enterprises as the lifeblood of our dynamic economy, fueling innovation and fostering community development.
The BrandLaureate Brand ICON Leadership Award
Addressing the winners of the night, Prof. Dr KKJohan congratulated them, saying, “You have not settled as mere participants and spectators; instead, you are the champions of your brands and respective industries.” He then emphasized that each winner was unique, and it was through their distinct abilities and creative approaches, that they were able to provide solutions so inimitable that they stood out, demonstrating the true power of branding.
Kicking off the ceremony, The BrandLaureate Brand ICON Leadership Awards 2024 celebrated the influential brand personalities. The awardees receiving the Award in this category include: Y.M. Tan Sri Dato’ Paduka Tengku Noor Zakiah Tengku Ismail, Founder Emeritus and Adviser of Kenanga Investment Bank Berhad; YBhg Datuk Wira Dr Azizan Osman, Founder & Executive Chairman of Richworks International; Cheah Liek Hou, Eight Times Para Badminton World Champion and 2020 Paralympic Gold Medallist; and many more.
The BrandLaureate SMEs BestBrands Awards
As the evening unfolded, The BrandLaureate BestBrands Awards 2024 honored a constellation of Brands of the Year: Antabax, Bank Pembangunan Malaysia Bhd (BPMB), Chow Tai Fook, Golden Destinations, Great Eastern, and Kenanga Investors Group (KIG); as well as Iconic Brands: KNIFE, Muar Ban Lee, Nights of Fright, SOTHYS Malaysia, and The Majestic Hotel; Most Sustainable Brands: Giant Chemical, MIDEA, Normah Medical Specialist Centre, PDI Hotels & Resorts, and Perdana University; as well as Most Favorite Brands: Assata, Elianware, Kimball, and Naturel. These luminaries have redefined branding success through their leadership and overall achievements.
August, being the month of Independence or Merdeka, is a time to celebrate this nation’s journey to becoming the vibrant and dynamic society it is today. In this spirit, TWBF introduced a special category honoring brands that have played a pivotal role in elevating Brand Malaysia on the global stage. The esteemed recipients receiving the Award in this category includee: Brickfields Asia College, Fruit Plus, Johor Port, Koop Sahabat, and many more amazing organizations.
Meanwhile, The BrandLaureate SMEs BestBrands Awards 2024 shone a spotlight on the trailblazers and rising stars of the business world. The evening’s SMEs recipients include: Alpha Solar, Drive Fit, Fortune One, Golden Eagle Cruise, IACT College, Ler Lum Advisory Services (LLAS), MedicalMet, MJHM, Neutraa, Reliance College, TMK Industries, UNIMY, and Veritas.
For the latest news on The BrandLaureate Awards, visit www.thebrandlaureate.com
