Pepsi and ZUS Coffee have joined forces to birth a new exciting creation that elevates the coffee experience. A caffeine-infused adventure made to launch in ZUS Coffee outlets nationwide in September. Coffee enthusiasts can now savor two exclusive drink variants known as Pepsi Sour and Pepsi Cloud, promising a delightful and fresh taste through the ONE collaboration.
In a never-before-seen collaboration, the creative minds of Pepsi and ZUS Coffee have worked together to brew something special where opposite flavors unite. The Pepsi Sour and Pepsi Cloud, are both more than just a combination of flavors by fusing two worlds into ONE extraordinary taste that will transform your regular coffee experience. The Pepsi Sour is a twist on the classic combination of Pepsi and coffee that refreshes and invigorates the taste buds with hints of zest, making it the perfect pick-me-up drink. The Pepsi Cloud is a delicious and nostalgic creation that pays tribute to classic vanilla float sodas, with a modern twist that combines bold flavors of Pepsi and velvet creme.
The two exclusive drink variants launched on 25 September 2023 are available in 290 stores nationwide via Grab. At selected ZUS coffee stores, a boldly designed vending machine will be available for customers to stand a chance to unlock a Limited Edition ZUS x Pepsi merchandise. The selected stores include Mid Valley Megamall, IOI Rio City Puchong, Universiti Kebangsaan Malaysia (UKM), Cheras Leisure Mall, Kota Damansara, Sri Gombak, IOI Conezion and Section 13, Shah Alam. Stand a chance of collecting the Limited Edition ZUS x Pepsi Merchandise through two easy methods. Simply choose from the drink variants to obtain a unique code, and participate in a challenge to receive the Limited Edition Merchandise as a gift via purchase on the Zus Coffee App or vending machine in selected stores.
Etika’s Vice President of Marketing, Amy Gan, said, “Pepsi is thrilled to be partnering with ZUS for an extraordinary collaboration to bring our customers a one-of-a-kind brew through Pepsi Sour and Pepsi Cloud that will intrigue your taste buds. This partnership with ZUS Coffee is a bold unique initiative that allows us to create a flavor innovation like never before. Through the creativity of research, we have merged two very different types of beverages, which we hope will bring excitement to Malaysians nationwide.”
“It’s ZUS Coffee’s honor to work with a multinational brand like Pepsi to bring exciting flavors to the Malaysian community and create a wave, not only on everyone’s taste buds but in beverage innovation as innovation and community are two things that we hold very close to heart at ZUS Coffee, and we’re glad to have Pepsi as a partner on this journey,” said ZUS Coffee’s Vice President of Growth & Marketing, Stephy Foong.
The Pepsi and ZUS Coffee collaboration will run from 22 September 2023 to 22 October 2023, giving coffee enthusiasts plenty of time to head to any ZUS Coffee outlets to savor the refreshing flavors of Pepsi Sour and Pepsi Cloud. Ignite your taste buds as you discover the new bold flavors of Pepsi and coffee combined.