by Intan Abdul
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At the launch of Pokémon Oreo

OREO has teamed up with the iconic universe of  Pokémon to deliver a special edition cookie collection and merchandise. Available in Malaysia from February 2024 in all the leading retailers in the country, the collaboration delighted both Pokémon trainers and cookie lovers, embracing them into a world of discovery, adventure, and flavorful fun.

OREO Pokémon cookie

Oreo SEA & Indonesia, Mondelēz International’s Marketing Head, Vikram Chandratrey, said “We were incredibly excited to announce the release of the blockbuster OREO Pokémon cookie collection, bringing together the adventurous world of Pokémon with the playful experience of OREO. Our new collection showcased the discovery spirit as we invited fans to collect all 16 OREO Pokémon cookie embossments. Moreover, we were ready to surprise the fans with a new Pikachu-inspired flavor and many special gifts with OREO Pokémon images. Stay Playful and join us in many upcoming immersive activities.”

OREO Pokémon cookie varieties

Fans have the opportunity to twist, lick, and dunk 16 different designs of OREO Pokémon cookies, featuring beloved characters like Pikachu, Bulbasaur, Charmander, Squirtle, Sandshrew, Jigglypuff, Lapras, Dratini, Cyndaquil, Sableye, Piplup, Snivy, Pancham, Rowlet, Grookey, and Mew.  Similar to the Pokémon world, certain OREO Pokémon cookies are more challenging for fans to collect.  Be one of the ones to spot the Mew cookie, the most difficult one to find out of the 16.

To celebrate the launch, OREO Pokémon is hosting various activities that call upon all Pokémon fanatics out there.

Launch Event: OREO celebrates the new OREO Pokémon collection with events at Sunway Pyramid (Feb 22-25) & Sunway Velocity (Mar 7-10). Open to all, the event showcases 16 cookie embossments, 16 photocard designs, and special Pikachu cookies.

Buy to Win: Fans can now collect 16 cookie embossments and photocards while getting a chance to win collectibles. Spend RM15 on OREO Pokémon products to redeem items like OREO Pokémon plates, glasses, or glass with cookie holders.

#FindMew: With Mew cookies being the rarest, finding one gives a shot at prizes like OREO Pokémon lamps and metal coin sets. To enter:

  1. Buy any OREO Pokémon product.
  2. Find the Mew cookie.
  3. Submit details and picture on OREO Pokémon Microsite (www.oreosea.com/pokemon).
  4. Share the picture/video on Facebook/Instagram tagging @oreo.mysg and #FindMew.

For more details and updates on the OREO Pokémon collection, head to @oreo.mysg on Instagram and OREO on Facebook.

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