by Danial Siah
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From the left: Mr. Ivan Tan, Ms. Shirley, Mr.Ahmad Salman Bin Ahmad Fua’ad, Madam Carol Fung, Mr. Calvert Choo, Ms. Jeryl Lee, Datuk Ringo Low and Mr. Simon Wong

TopzMall, established in 2020 with a RM16 Million year to year sales, has a vision to be the largest online shopping platforms in Asia. On the 16th of December 2021, TopzMall had launched its new “2022 CNY Goods Campaign” and had appointed Jeryl Lee Pei Ling as the campaign ambassador where they believe that her appearance could boost the presence of Malaysian cultural products and TopzMall 2022 CNY Goods onto international stage.

With TopzMall, the company also provided variety of training programs such as sales strategies and training, sales trainings, promotional videos with product highlights and a call to action (CTA) towards international users as it will help the merchants to promote their products while creating a good e-commerce ecosystem. This includes of the merchants venturing its products to China, Vietnam and Philippines.

This initiative by TopzMall had caught the attention of Malaysian Digital Economy Corporation (MDEC) and Selangor Information Technology & Digital Economy Corporation (SIDEC) as they encourage all SMEs and traditional businesses in Malaysia to join TopzMall to digitalize their businesses and promoting their products alongside the “2022 CNY Goods Campaign”. With SIDEC promoting its Selangor Digital Transformation Plan, it helps to cultivate Selangor’s digital talents and supporting Selangor’s start-ups as regional technology symbols by encouraging Selangor’s digital and technology investment.

“Poon Choi” and “Buddha Jumping Over the Wall” will also be listed on TopzMall as the main products of 2022 CNY Goods Campaign with special prices.

TopzMall aims to guide the local SMEs to venture into the e-commerce where they provide mini programs to build up self-domain traffic and unlock sales channels, provide creative sales strategies to improve sales performance including using KOL as a marketing strategy to increase the brand popularity.

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