by Danial Siah
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Leading hypermarket chain in Malaysia, Lotus had finally completed the rebranding process of the remaining 62 former Tesco outlets. The national launch of Lotus in Malaysia was accompanied by the presence of the Minister of Malaysia Domestic Trade and Consumer Affairs (KPDNHEP), YB Dato Sri Alexander Nanta Linggi. During the launch, Lotus also introduced the all-new e-commerce platform that incorporates a loyalty program for the users. 

President of Lotus’s Malaysia, Kenneth Chuah, said, “With the advancement in information technology, we will be better equipped with data to understand our customers’ needs and customize promotions and rewards to individuals even within the same household for a more personalized shopping experience.”

The newly launched e-commerce application Scan & Shop permits users to trace the purchases made in the app, allowing them to manage their budgets better. This application will ease the shopping experience as it helps the users swiftly complete the purchasing process. To enhance the quick purchase experiences, shoppers may also make their payments through familiar e-wallet platforms such as Boost, kiplePay, GrabPay, Alipay, MCash, MAE, ShopeePay, Touch ‘n Go and UnionPay through the cashless Self-Service Checkout Counters at the 28 Lotus stores.

On the other hand, despite having 16 stores with solar PV panels prior to this, Lotus also aims to be an eco-friendly company by having a Power Purchase Agreement with the NEFIN Group, where solar PV panels are installed on the roof of the outlet. Lotus has now included 12 more stores and distribution centres in Simpang Pulai and Perak to utilize this unlimited solar energy solution. With that said, carbon emissions will be reduced by an approximation of 14,461 tonnes through these installations by August 2022.

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