by Danial Siah
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Inviting shoppers to celebrate the season of Aidilfitri, MyTOWN Shopping Centre (MyTOWNKL) is now welcoming shoppers to enjoy traditional delicacies and charming ornaments as they are hosting ‘Salam Ideal-Fitri’ from 15 April to 16 May 2022. By bringing in the Malaysian anyaman architecture, MyTOWN KL showcased the traditional Rumah Kampung setting as a timeless piece to bring in a wave of nostalgia for celebrating Hari Raya at kampung.

To enhance the Raya hype, MyTOWNKL and IKANO collaborated to release ‘JumpaVerse’, where they prepared a film to highlight the Raya message to the online world as it captures the spirit of Aidilfitri and MyTOWNKL’s effort in bringing togetherness to the public. 

Mohd Azhan Che Mat, Centre Manager of MyTOWN Shopping Centre, said, “For two years we celebrated Hari Raya in the new normal where we had a virtual open house, video calls to wish each other ‘Selamat Hari Raya’, and had to shop baju raya online without being able to try it on. It is time to reduce our time online and increase friends and family bonding time, so let’s ‘JumpaVerse’ in MyTOWNKL.”

Through a recycling initiative by MyTOWNKL and Kloth Care, the two organizations aim to reduce waste in the landfills, especially fabric waste that could be recycled and bring a new life to it.

“During Ramadan and Raya, there are a lot of good deeds: forgiveness, family members connecting, scrumptious food during berbuka, more prayer and devotion. But there is one good thing we are hoping to see more of this year – eco-friendliness. With waste going up, we have to start thinking about its impact on our environment- and what better time to start than during Ramadan,” Encik Mohd Azhan added. 

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